Marketing and Sales
A small marketing budget doesn’t mean you can't meet your goals and business objectives you just have to be more creative in your marketing tactics. This one-day workshop will show you how to get maximum exposure at minimum cost. Learn effective, low-cost, and non-cost strategies to improve sales, develop your company’s image, and build your bottom line.
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Ø Introduction and Course Overview |
Ø Pre-Assignment Review |
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Ø Defining Marketing |
Ø Recognizing Trends |
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Ø Market Research |
Ø Strategies for Success |
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o Top Ten Strategies |
o Identifying Opportunities, Part I |
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o Identifying Opportunities, Part II |
Ø Your Own Marketing Strategies |
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Ø Brochures |
Ø Trade Shows |
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o Why Attend a Trade Show? |
o Preparing for a Trade Show |
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Ø Developing a Marketing Plan |
o The Four P’s |
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o SWOT Analysis |
o A Simple Marketing Plan for Small Budgets |
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Ø Increasing Business |
Ø Saying No to New Business |
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Ø Advertising |
Ø Networking |
Register for this Course
